Post by account_disabled on Nov 23, 2023 3:02:56 GMT -5
The user experience in depth nor understand the reason for certain behaviors. This way, you will never know where your users tap, swipe or abandon browsing. To collect this type of information, it becomes essential to equip yourself with a visual app analytics system like Appsee which provides some key features to understand your users and their behavior with the aim of creating a better interface (UI) with a suitable design to their needs and capable of improving the user experience (UX). Better insights translate into better in-app monetization.
Understanding your user is key to improving engagement and app retention. Visual analytics tools help you achieve this by: User recordings By recording user behavior on your app, these tools allow you to understand Web Development Services how people behave within it and how they interact with it. By having the ability to track people's gestures, you will be able to identify friction points that make the user experience difficult or even cause abandonment of the app. Let's take a practical example. Let's say a user arrives at a certain screen of your app and starts clicking on what he thinks is a button (CTA) but which, in reality, is a simple image.
Subsequently, you will notice a pause in the user's interactions who (most likely) will be reflecting on why he cannot perform the desired action. Even more likely, you will notice that the user will abandon your app and never return. The best case scenario? This is an isolated case. The worst one? Several users take the same attitude, the number of abandonments increases, as does the number of complaints. What to do? This trend should serve as a wake-up call that pushes you to get out of the comfort of your bed and take action. Your app's design is most likely confusing your users and needs an overhaul.
Understanding your user is key to improving engagement and app retention. Visual analytics tools help you achieve this by: User recordings By recording user behavior on your app, these tools allow you to understand Web Development Services how people behave within it and how they interact with it. By having the ability to track people's gestures, you will be able to identify friction points that make the user experience difficult or even cause abandonment of the app. Let's take a practical example. Let's say a user arrives at a certain screen of your app and starts clicking on what he thinks is a button (CTA) but which, in reality, is a simple image.
Subsequently, you will notice a pause in the user's interactions who (most likely) will be reflecting on why he cannot perform the desired action. Even more likely, you will notice that the user will abandon your app and never return. The best case scenario? This is an isolated case. The worst one? Several users take the same attitude, the number of abandonments increases, as does the number of complaints. What to do? This trend should serve as a wake-up call that pushes you to get out of the comfort of your bed and take action. Your app's design is most likely confusing your users and needs an overhaul.