Post by account_disabled on Feb 11, 2024 4:19:35 GMT -5
Many ecom companies actively used DV to attract new audiences and are now faced with the question of where to transfer their advertising budget to avoid loss of traffic. In the new case, ARAVIA and Adventum tell you how they redistributed the advertising budget so that sales continued to grow. ARAVIA began collaborating with Adventum back in. Then, as a result of changing the strategy for conducting contextual advertising in Yandex.
Direct and Google Ads, as well as the launch of display and Antarctica Email List targeted advertising, the number of orders from the traffic of these channels increased by . times (read more about this in the previous case “ ARAVIA and Adventum: how they scaled digital advertising and increased the number of orders by . times " ). As of February , the total share of Google and its sites was of ARAVIA's advertising budget and this accounted for of the total number of orders.
In the case we tell: how the promotion strategy changed in March ; due to which we got results in Yandex media advertising; what new Programmatic platforms have been tested; how the budget was ultimately distributed and what results were obtained. Client ARAVIA is the official online store of the Russian cosmetics manufacturer ARAVIA Professional. ncludes professional and home care for the face and body, everything for SPA manicure and pedicure, sugaring and hair and scalp care. In the beauty industry, March-April is usually accompanied by increased seasonal demand for products.
Direct and Google Ads, as well as the launch of display and Antarctica Email List targeted advertising, the number of orders from the traffic of these channels increased by . times (read more about this in the previous case “ ARAVIA and Adventum: how they scaled digital advertising and increased the number of orders by . times " ). As of February , the total share of Google and its sites was of ARAVIA's advertising budget and this accounted for of the total number of orders.
In the case we tell: how the promotion strategy changed in March ; due to which we got results in Yandex media advertising; what new Programmatic platforms have been tested; how the budget was ultimately distributed and what results were obtained. Client ARAVIA is the official online store of the Russian cosmetics manufacturer ARAVIA Professional. ncludes professional and home care for the face and body, everything for SPA manicure and pedicure, sugaring and hair and scalp care. In the beauty industry, March-April is usually accompanied by increased seasonal demand for products.